Your internet privacy is the ability to control how your personal information (PI) is collected, used and protected. It is a subset of the larger world of data privacy that covers the collection, use and storage of PI generally, as well as cybersecurity threats to this information.
There are a number of compelling reasons why you should take your internet privacy seriously. From ensuring that you do not share too much PI in the first place to securing your computer, phone or tablet with antivirus software and other security measures, there are several ways to help keep you and your data safe.
The prevalence and ease of collecting, processing and disseminating PI on the Internet presents a Janus-faced challenge for consumers. On the one hand, this information can help retailers develop targeted product advertising campaigns, provide employers with valuable hiring information and assist law enforcement in solving crimes. But, on the other hand, if this information is compromised, it can be used for nefarious purposes such as identity theft and fraud.
The best way to protect your online privacy is to do your homework. Check out websites and apps to make sure they respect your privacy and if not, take your business elsewhere. Consider using an alternative search engine to Google, like DuckDuckGo or Ecosia, and install a ad blocker on your browser. Encrypt your email and use a secure messaging app such as Telegram to communicate with friends. Finally, ensure your devices are updated with the latest patches to close any cyber vulnerabilities.